SUPPLIERS in action
Opportunities for Bulgarian companies under the conditions of global competition, price growth and pressure from the retail chains

Our previous conferences Retail in Detail were dedicated mostly to development of retail chains. In 2011, at the sixth consecutive conference, we would like to look at the business with Fast Moving Consumer Goods (FMCG) in Bulgaria mainly through the suppliers' point of view. The reason is that, with market development and especially with invasion of  discounters, the balance of forces is clearly shifting in favour of chains at the expense of their partners. But we are not indifferent to the fate of local suppliers. Under the sign of RiD 2011 we will:

• Look at some macro trends – such as global price growth, green strategies and  rediscovery of local partnerships and innovations in times of crisis
• Meet you with specific strategies of suppliers and retail chains
• Take a good look at their relationships and at planned regulations in this area
• Focus on the issues of price and quality and on consumers' demands
• See how chains could aid their suppliers. And how local suppliers could sell directly to consumers
• Speak about design and packaging content, as well as strategies for cultivation of loyal customers

RiD 2011 will take place on 13 October 2011 in Kempinski Hotel Zografski, Sofia. Same as last year, the program will be day-long,  divided into two main parts – Trends and Practices. This year we are planning to strengthen the discussion principle. For the second consecutive year there will be an opportunity for organizing business meetings between participants in the conference through its website.